{"product_id":"ecover-laundry-liquid-concentrated-colour-1-43l","title":"Ecover Laundry Liquid Concentrated Colour 1.43L","description":"\u003cp\u003eEcover Laundry Liquid Concentrated Colour 1.43L is a specialised laundry detergent designed to clean coloured fabrics effectively while helping maintain brightness and prevent fading. Developed by Ecover using plant-based ingredients, this detergent provides powerful stain removal while supporting environmentally responsible laundry care.\u003c\/p\u003e\n\n\u003cp\u003eColoured clothing can gradually lose brightness when washed repeatedly with strong detergents. Ecover Colour Laundry Liquid is formulated to clean fabrics while helping protect colour intensity.\u003c\/p\u003e\n\n\u003cp\u003eThe detergent uses plant-based surfactants that lift dirt and oils from fabrics during the wash cycle. These surfactants disperse dirt particles in the wash water so they can be rinsed away without redepositing onto garments.\u003c\/p\u003e\n\n\u003cp\u003eThe formula is designed to minimise residue and protect fabric fibres, helping maintain the appearance of coloured clothing over time.\u003c\/p\u003e\n\n\u003cp\u003eBecause the detergent is concentrated, only a small amount is needed for each wash. This allows the 1.43-litre bottle to provide multiple washing cycles while reducing product consumption.\u003c\/p\u003e\n\n\u003cp\u003eEcover uses biodegradable ingredients that break down more easily after use, helping reduce environmental impact.\u003c\/p\u003e\n\n\u003cp\u003eThe bottle is made from recycled plastic and can be recycled again after use.\u003c\/p\u003e\n\n\u003cp\u003eEcover Colour Laundry Liquid works effectively across different washing temperatures and is suitable for most washing machines.\u003c\/p\u003e\n\n\u003cp\u003eThis detergent provides reliable stain removal while helping protect coloured fabrics and supporting sustainable cleaning practices.\u003c\/p\u003e","brand":"Ecover","offers":[{"title":"Default Title","offer_id":57768160887171,"sku":"ECO46","price":11.89,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0965\/7191\/6675\/files\/ECO46_ae1d11f5-8f15-4d29-8163-870e66e65f7e.jpg?v=1775905579","url":"https:\/\/zenhealthfoods.com\/products\/ecover-laundry-liquid-concentrated-colour-1-43l","provider":"Zen Health Foods","version":"1.0","type":"link"}