Pure Purple Eye Pencil is a vivid purple shade,great for making an impression! INIKA Certified Organic Eye Pencils have a rich and creamy consistency unparalleled in the world of natural liners. Formulated to glide on easily, they deliver even depth of colour and real stay-ability. The colour pigments work in harmony with INIKA Loose and Pressed Mineral Eye Shadows to create dramatic and iridescent effects. This organic formula is perfect for the most sensitive eyes.Application: Sharpen the INIKA Pencil, using the INIKA’sharpener for a sharp or rounded tip. To achieve a natural day look, apply the INIKA Certified Organic Eye Pencil as close to your lash line as possible.Feel free to line all the way around your eyes. As you do so, dot the tip of the pencil right into the roots of the upper lash line, between each lash hair. This will give an extra sultry appearance to the eye.